Month: April 2015

Team behind Kiddicare launch digital start-up Elevaate.

The team behind Kiddicare has launched a new venture that seeks to bring in-store merchandising opportunities to digital channels. The platform allows retailers to choose pages on their ecommerce sites that will act as the digital equivalent of in-store merchandising. The dedicated merchandising areas can be either on the website’s landing page or other pages, […]

The experience of joining a start-up.

Elevaate is the new technology venture funded by Haatch and Notion Capital that brings in-store merchandising into the digital environment. The last few months have been a particularly exciting time for us, as we finalized the platform, began to talk more widely about the project and won the Retail Week Live, Innovation Award 2015. The […]